6P Launch Planner™

The 6-month 6P Launch Planner™ is an easy-to-use framework that takes all of the guesswork out of launching your next big project. It gives corporate leaders, professionals and business owners the framework they need to plan and execute their launch successfully.

Strategic Thinker

​Katrina Douglas successfully managed our UK marketing team for more than 4 years, and I have to admit that she is one of the best professionals I’ve had the privilege to manage. She is not only a highly competent marketer and a great strategic thinker, but she is also a very smart and ambitious business person, constantly fighting for success through hard work and determination. I also want to put into relief Katrina’s people skills, because she is a very respectful person, sensitive and open to others, who constantly shows her great ability to actively listen and to always find the right words. Katrina was appreciated by everyone everywhere and is definitely a great value for any company!
Georges Coradinho
Head of Marketing Europe and North America
,
Ionos

Marketing Machine

Katrina is a marketing machine. She is thorough efficient and effective. She understands the importance of scalable marketing, and has a vast depth of expertise in digital and online marketing.
Richard Gamble
CEO
,
Eternal Wall of Answered Prayer

An Essential Tool

The 6P Launch Planner™ is a great launch strategy tool, in that it not only helps you complete your day-to-day activities and tasks but more so it allows you to practically achieve your long-term launch goals. The size is perfect in that it's not too bulky and allows you to hone in on the tasks that have to be done. An essential tool for launching a new business and career path!
Thali Lotus
Founder
,
Caya Audio

Get Your Next Launch Right the First Time

The 6P Launch planner is based on The 6P Launch Framework™, our proven formula for launch success. Packed with almost 2 decades worth of knowledge, this planner will help you avoid the 6 most common launch mistakes that cause most projects to fail:

Packed with almost 2 decades worth of knowledge, this planner will help you avoid the 6 most common launch mistakes that cause most projects to fail:

  • No clear purpose or goal
  • Launching a project that doesn't solve a real need that matters to customers
  • Not having access to the right skills and people
  • Allowing your product or service to escape to market as opposed to having a clear launch strategy and process
  • Not investing enough time and money in marketing
  • Launching a project in a silo and not considering the external environment

A planner that goes beyond online launches

This planner is designed to help you plan and execute significant launches such as:

  • A new business
  • A new division or initiative in an established business
  • A new product or service
  • The relaunch of an existing business or product

Although the planner can be helpful for online launches, it has been primarily designed for hybrid launches that span both online and offline channels. It will enable you to manage multiple stakeholders and plan and execute launches that have many moving parts.

The Launch Lab™

Your online gateway to launching your most significant project yet!
The Launch Lab™ will provide a fertile space for you to nurture, build and launch your idea. Whether it be launching a business, starting a charity or planning a significant event - you’ll get the expertise needed.
This sounds right for me, I'm in!
product launch strategist

The 6P Launch Framework™

Our 6P Launch Framework forms the foundation of everything we do. By following this tried and tested framework we cover every aspect of your business which is critical not only to the success of your launch, but also to the ongoing success of your business.
fIND OUT YOUR 6P SCORE

A planner that goes beyond online launches

This planner is designed to help you plan and execute significant launches such as:

  • A new business
  • A new division or initiative in an established business
  • A new product or service
  • The relaunch of an existing business or product

Although the planner can be helpful for online launches, it has been primarily designed for hybrid launches that span both online and offline channels. It will enable you to manage multiple stakeholders and plan and execute launches that have many moving parts.

Have you signed up for our Launch Lab? The 6P Launch Planner is the perfect companion for our online course.

A 6-month project launch planner and step-by-step framework for corporate leaders, professionals and business owners. An invaluable tool for planning and executing your next launch successfully.

£
37
FREE

one-time fee

Get It Now
6P Launch Planner™

Planner structure

A simple, comprehensive, well structured launch framework

  • Your 6Ps: You first outline the details of the 6 core components of your launch
  • Your task list: you create a comprehensive task lisk of everything you'll need to do for your launch based on the 6Ps
  • Your roadmap: You then outline exactly what you need to do for the next 6 months to execute a successful launch
  • Execution: Follow the roadmap and document your progress as you're executing your launch to keep yourself accountable
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We don't tie you in

strategy consulting firms

At The Launch Strategist, we pride ourselves on offering our customers excellent service. Our customers are the most important part of our business, and we work tirelessly to ensure your complete satisfaction.

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Testimonials

Our business leaders love us

We're committed to driving results for our clients!

"

Add Fire Power

"

Katrina really helped our business and mentored our Marketing Manager for several months. During this time she gave us a better structure and helped our marketing team to be more effective. Whilst her specialism is start ups, she also added significant value to our BAU. Would highly recommend to anyone needing input to either add fire power to your existing team or to give you support if you’re launching a new business or product line. She is a pleasure to work with.
Jason Blakey
Co-Founder
,
Gleeson Recruiment Group

"

The Missing Piece

"

The Launch Strategist is the missing piece you need in your Marketing strategy. It’s the bridge between lots of ideas and actually creating a workable and digestible strategy to get you where you want to be. Katrina’s methods and systems are leading edge. She expertly guides you through and out of the fog of your brain into a bright path that is easy to follow. We loved working with Katrina.
Denise Nurse
Co-Founder
,
Black Founders Hub

"

Strategic Thinker

"

​Katrina Douglas successfully managed our UK marketing team for more than 4 years, and I have to admit that she is one of the best professionals I’ve had the privilege to manage. She is not only a highly competent marketer and a great strategic thinker, but she is also a very smart and ambitious business person, constantly fighting for success through hard work and determination. I also want to put into relief Katrina’s people skills, because she is a very respectful person, sensitive and open to others, who constantly shows her great ability to actively listen and to always find the right words. Katrina was appreciated by everyone everywhere and is definitely a great value for any company!
Georges Coradinho
Head of Marketing Europe and North America
,
Ionos

"

Methodical

"

Before we started working with The Launch Strategist, we had no roadmap for our content marketing. The strategy was there, but it was top level and we needed to turn that into something actionable. Katrina was great to work with, knowledgeable, methodical and understanding of our particular business needs. We now have confidence in the direction we are taking and a fully actionable plan to take our ideas, products and services to market.
Freccia Benn
Co-Founder
,
Lumify Energy

"

Marketing Machine

"

Katrina is a marketing machine. She is thorough efficient and effective. She understands the importance of scalable marketing, and has a vast depth of expertise in digital and online marketing.
Richard Gamble
CEO
,
Eternal Wall of Answered Prayer

"

so helpful

"

I think that what you have to offer is so helpful because it’s so structured with your model and I think that’s what a lot of people need, they need the tangibles.
Dr. Tanya Nichols
Psychologist and Founder
,
Black Girl Wellness, LLC

"

Hands on Mentality

"

I have been working with Katrina on many sales projects during the past years with 1&1. She has been a great partner supporting our efforts to get a field sales force going in the UK. I very much appreciated Katrinas hands on mentality and the great work in preparing sales material for our sales force. I specifically am very thankful for taking the lead in organizing the 1st attendance of 1&1 at the business Show in London. We were able to present ourselves in a very professional way thanks to her. I fully recommend Katrina and am happy to provide further info.
René Grunwald
Head of Product Management
,
GMX Intl., 1&1 Mail & Media GmbH

"

An Essential Tool

"

The 6P Launch Planner™ is a great launch strategy tool, in that it not only helps you complete your day-to-day activities and tasks but more so it allows you to practically achieve your long-term launch goals. The size is perfect in that it's not too bulky and allows you to hone in on the tasks that have to be done. An essential tool for launching a new business and career path!
Thali Lotus
Founder
,
Caya Audio

"

Highly recommended

"

Katrina's style, quality of content, and delivery format were exactly what an early stage start-up like mine required. The outputs have given us a great foundation to build on and we look forward to welcoming Katrina back as we take our next steps. Highly recommended!
Michael Ekpe
Founder
,

Frequently asked questions

Here are a few answers to our most common questions
Why is the planner 6 months?

The 6 months represents the time frame in which most people can take their project from idea to reality. The planner is flexible and can be used for shorter or longer projects, but the general rule of thumb is that it will take about 6 months to get a legacy launch off the ground. 


Do you ship internationally?

Yes. We can ship to anywhere in the world for a £10 shipping fee.


How much is shipping?

Free shipping for UK customers

£10 for International shipping

How long will my planner take to arrive?

UK 2-3 days 

International 5-7 days


Is there a digital copy of the launch planner?

The 6P Launch Planner is only available in print format. The reason for this is that we find that the process of physically writing things down is key to success when it comes to planning and executing a launch. Did you know, handwriting increases neural activity in the brain and has been linked to improved memory and comprehension?

So while there isn't a digital copy of the 6P Launch Planner, we do have the Launch Lab, an online course that guides you through each step of the launch process.

Do you provide additional launch support for people with the planner?

Yes, you can join our bi-weekly launch planning masterclass where you will learn in detail how to plan a successful launch, you can join the next class here.

If you'd like support executing your launch, you can join our 6-month Launch Mastermind. This is a group coaching program where you'll be joined by an exclusive community of like-minded individuals who are also planning significant launches. Find out more here

What is your refund policy?

All of our planners come with a 100% satisfaction guarantee. If, for any reason, you are not completely satisfied with your purchase, simply return it in its original condition within 30 days for a full refund. 


What size is the planner?

The planner is 149 pages and the dimensions are : 17.78 x 0.89 x 25.4 cm


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