advancing
aerospace

Commercial strategy and implementation for a new era of aerospace!

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SUPPORTING
INNOVATORS

AAM

SUPPORTING
INNOVATORS

AUTOMATION

SUPPORTING
INNOVATORS

ADVANCED MANUFACTURING

SUPPORTING
INNOVATORS

NEW SPACE

SUPPORTING
INNOVATORS

SUSTAINABLE
FLIGHT

SUPPORTING
INNOVATORS

AI IN AEROSPACE

a new era in aerospace

The aerospace sector is moving through one of its most significant transitions in decades. AI-enabled systems, advanced air mobility, micro-launch, in-orbit servicing and sustainable flight technologies are creating a commercial landscape that didn't exist ten years ago, and is changing faster than most organisations can track.

The companies that built this industry did so through extraordinary technical capability, hard-won relationships and a relentless focus on delivery. That foundation is as valuable as it has ever been. What's changing is the commercial environment around it the buyers, the decision-making cycles, the competitive set and the expectations of what a commercially ready aerospace business looks like.

This is a genuine opportunity. The question is whether you're positioned to meet it.

closing the commercial gap in aerospace

The engineering is world-class. The delivery record speaks for itself. What's harder, for most aerospace SMEs, is translating that into consistent commercial growth: clear strategic direction, a market presence that works beyond your existing network, and the commercial infrastructure to turn opportunity into revenue.

That's where The Launch Strategist comes in. We work with aerospace founders and leadership teams to close the gap between where your business is and where it's capable of going, with the rigour and sector understanding this industry demands.

Build tHE fUTURE

our approach

Strengthens social and economic relevance, whilst driving revenue

Builds narratives that resonate with customers, partners and investors

Creates growth pathways that reflect both opportunity and responsibility

Advancing Next-Generation Aerospace

Your business is technically exceptional. Is it commercially ready?

You've built something technically exceptional. The question is whether your commercial capability matches it, clear strategic direction, a presence that reaches beyond your existing network, and a pipeline that doesn't depend on one person's relationships. The Launch Strategist helps you close that gap.

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our strategic edge

Where commercial strategy meets hands-on implementation.

‍Most aerospace consultancies advise from a distance. The Launch Strategist works inside the business with you.

We help aerospace and space organisations:

Improve commercial traction and market presence
Unlock new customer, investment and partnership opportunities‍
Build resilient, future-ready business models‍
Translate engineering excellence into commercial impact ‍
Strengthen social and economic relevance

What makes us different?

Strategy and implementation (not one or the other)
Deep aerospace and new-space industry expertise
Quick wins that lead into long-term transformation programmes
Purpose-driven approach grounded in sector impact

The Launch Strategist helps organisations navigate complexity with clarity, and move from technical strength to commercial success.

Talk with TLS

YOUR FIRST STEP: THE FLIGHT PATH STRATEGY SESSION

A focused strategic catalyst designed to create an immediate breakthrough.

In 90 minutes we:

Solve one high-value commercial or strategic barrier
Generate immediate momentum
Identify deeper issues limiting growth

Prioritise actions for the next 30–90 days
Determine if TLS is the right long-term partner

Flight Path is the gateway to every engagement — a high-impact, low-risk first step that delivers clarity fast.

Book Your Flight Path Session

Testimonials

Our clients give us high praise

We're committed to driving results for our clients!

"

Add Fire Power

"

Katrina really helped our business and mentored our Marketing Manager for several months. During this time she gave us a better structure and helped our marketing team to be more effective. Whilst her specialism is start ups, she also added significant value to our BAU. Would highly recommend to anyone needing input to either add fire power to your existing team or to give you support if you’re launching a new business or product line. She is a pleasure to work with.

Jason Blakey

Co-Founder

Gleeson Recruiment Group

"

Knows Aerospace

"

Katrina of The Launch Strategist was great in breaking the process of marketing down into actions that can be taken. Her webinar provided a useful guide to being intentional in planning to get more out of your efforts. The Launch Strategist approach encourages a view of marketing which is a whole company effort and infuses everything you do. Katrina obviously understands the Aerospace industry in terms of its culture and challenges and had some valuable practical advice for building the profile and visibility of a company in the supply chain. She delivered her talk in an engaging and thought-provoking way with energy and humour.

Nicola Deards

Tecnology Manager

Midlands Aerospace Alliance

"

Impactful advice

"

Katrina Douglas delivered impactful communications and PR coaching workshops as part of the Future of Air Mobility Accelerator. Her sessions were clear, engaging, and full of practical advice—helping startups refine their messaging, build media confidence, and communicate their value with clarity. A fantastic asset to the programme.

David Watters

Accelerator Programme Manager

Connected Places Catapult, FOAM

"

The Missing Piece

"

The Launch Strategist is the missing piece you need in your Marketing strategy. It’s the bridge between lots of ideas and actually creating a workable and digestible strategy to get you where you want to be. Katrina’s methods and systems are leading edge. She expertly guides you through and out of the fog of your brain into a bright path that is easy to follow. We loved working with Katrina.

Denise Nurse

Co-Founder

Black Founders Hub

"

absolute God-send

"

Katrina has been an absolute God-send. Her clear focus and professionalism are second to none. Thanks to Katrina our company's profile has risen significantly. She has helped us get from ideation to finally trading as a fully-fledged company. The insights that Katrina has assembled through the development of toolkits used in her 6P framework have set us on a path to commercial success. I'm still trying to nab her as my head of marketing and communications but she wants to continue to help as many people as possible launch their legacies. She's an amazing find and it's been an absolute blessing to work with her.

André Skepple

CEO and Founder

FullSpektrum®

"

Strategic Thinker

"

Katrina Douglas successfully managed our UK marketing team for more than 4 years, and I have to admit that she is one of the best professionals I’ve had the privilege to manage. She is not only a highly competent marketer and a great strategic thinker, but she is also a very smart and ambitious business person, constantly fighting for success through hard work and determination. I also want to put into relief Katrina’s people skills, because she is a very respectful person, sensitive and open to others, who constantly shows her great ability to actively listen and to always find the right words. Katrina was appreciated by everyone everywhere and is definitely a great value for any company!

Georges Coradinho

Head of Marketing Europe and North America

Ionos

"

Methodical

"

Before we started working with The Launch Strategist, we had no roadmap for our content marketing. The strategy was there, but it was top level and we needed to turn that into something actionable. Katrina was great to work with, knowledgeable, methodical and understanding of our particular business needs. We now have confidence in the direction we are taking and a fully actionable plan to take our ideas, products and services to market.

Freccia Benn

Co-Founder

Lumify Energy

"

Marketing Machine

"

Katrina is a marketing machine. She is thorough efficient and effective. She understands the importance of scalable marketing, and has a vast depth of expertise in digital and online marketing.

Richard Gamble

CEO

Eternal Wall of Answered Prayer

"

Hands on Mentality

"

I have been working with Katrina on many sales projects during the past years with 1&1. She has been a great partner supporting our efforts to get a field sales force going in the UK. I very much appreciated Katrinas hands on mentality and the great work in preparing sales material for our sales force. I specifically am very thankful for taking the lead in organizing the 1st attendance of 1&1 at the business Show in London. We were able to present ourselves in a very professional way thanks to her. I fully recommend Katrina and am happy to provide further info.

René Grunwald

Head of Product Management

GMX Intl., 1&1 Mail & Media GmbH

"

Highly recommended

"

Katrina's style, quality of content, and delivery format were exactly what an early stage start-up like mine required. The outputs have given us a great foundation to build on and we look forward to welcoming Katrina back as we take our next steps. Highly recommended!

Michael Ekpe

Founder

did you know

Global aircraft demand is projected to double over the next 20 years, while the aerospace supply chain is already operating at or near capacity.

WHO WE WORK WITH

TLS partners with organisations shaping the next era of flight and space:

Growth-focused aerospace SMEs

Tier-2 and Tier-3 suppliers strengthening their positioning

AAM innovators (eVTOL, autonomy, vertiports, regional mobility)

New-space companies (micro-launch, constellations, in-orbit servicing)

Engineering-led teams lacking commercial capacity

Organisations preparing for investment, expansion or partnerships

Aerospace-adjacent companies entering the sector (AI, automation, materials, robotics)

If your organisation wants stronger traction, clearer direction or long-term competitive relevance — we can help

Partner With Us

Your Growth Pathway

The Flight Path Strategy Session is the starting point.
The Growth Pathway shows where you go next.

Strategic Blueprint

Implementation Projects

Ongoing Strategic Partnership

Strategic Blueprint

A complete commercial and organisational roadmap built for the next era of aerospace.

Includes:‍

Market positioning
Value proposition & messaging
Customer segmentation
Go-to-market strategy‍
Revenue growth drivers‍
Impact narrative‍
Partnership &investor readiness‍
Organisational priorities

Outcome: a clear 12–18 month strategy for commercial relevance and sector impact‍

Implementation Projects

Hands-on delivery to turn strategy into tangible traction.

Execution support in:

Commercial development & BD systems
Market positioning & strategic messaging
Communications and content strategy
Team capability-building
Customer acquisition infrastructure
Partnership and investor development
Proposal, bid and funding support

‍‍Outcome: measurable commercial momentum

Ongoing Strategic Partnership

Long-term advisory for leadership teams navigating change.

You gain:‍

Ongoing strategic direction
Decision-making support
Accountability and progress monitoring
Fast response to sector shifts and market pressures

Outcome: resilience, relevance and sustained growth

About The Founder

The Launch Strategist is led by Katrina Douglas, a seasoned strategist with over 20 years of experience helping organisations grow, innovate and lead through change.

Her mission is simple:

‍
To help aerospace organisations strengthen their impact, increase their relevance and build businesses that endure in a rapidly evolving sector.

‍With a background spanning commercial strategy, innovation, and organisational leadership, Katrina brings a rare blend of insight, clarity and hands-on execution to every engagement.

Learn More About Me

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INTRODUCTION TO MARKETING

advancingaerospace

a new era in aerospace

closing the commercial gap in aerospace

our approach

Advancing Next-Generation Aerospace

join the conversation

our strategic edge

What makes us different?

YOUR FIRST STEP: THE FLIGHT PATH STRATEGY SESSION

Our clients give us high praise

"

Add Fire Power

"

"

Knows Aerospace

"

"

Impactful advice

"

"

The Missing Piece

"

"

absolute God-send

"

"

Strategic Thinker

"

"

Methodical

"

"

Marketing Machine

"

"

Hands on Mentality

"

"

Highly recommended

"

did you know

WHO WE WORK WITH

Growth-focused aerospace SMEs

Tier-2 and Tier-3 suppliers strengthening their positioning

AAM innovators (eVTOL, autonomy, vertiports, regional mobility)

New-space companies (micro-launch, constellations, in-orbit servicing)

Engineering-led teams lacking commercial capacity

Organisations preparing for investment, expansion or partnerships

Aerospace-adjacent companies entering the sector (AI, automation, materials, robotics)

Your Growth Pathway

Strategic Blueprint

Implementation Projects

Ongoing Strategic Partnership

Strategic Blueprint

Outcome: a clear 12–18 month strategy for commercial relevance and sector impact‍

Implementation Projects

‍‍Outcome: measurable commercial momentum

Ongoing Strategic Partnership

Outcome: resilience, relevance and sustained growth

About The Founder

advancing
aerospace

join the
conversation