Are You Getting Ready To Launch A Significant Business Venture?
The Launch Strategist® Will Develop, Implement and Execute A Bespoke Strategy That Meets Your Objectives.
We bridge the gap between what CEOs want and what their senior-level management team delivers, making sure every major business launch is a success.
Whether you’re in the process of starting up a new corporation, expanding or selling your business, you’ll want to know that every area of your organisation is primed to reach its next level of growth.
That’s where we come in.
We’re not only specialists in launches, we’re focused on safeguarding your legacy.
Over the last 15 years, we’ve empowered businesses to achieve and often surpass their objectives.
Our proven 6P framework, tailored strategy and implementation support, arm your executive management team with the unique insights they need to realise the vision and propel your organisation towards longstanding success.
Think of us as your ‘axe sharpeners’
Abraham Lincoln famously said; “If I had eight hours to chop down a tree, I’d spend six hours sharpening my axe.”We take the time to sharpen your axe so that when you launch, it’s precise, accurate and hits the bullseye!
DID YOU KNOW?
Almost 45% of new businesses fail in the first 5 years?
Only 40% of developed products make it to market?
Only 30-40% of businesses listed for sale actually sell.
So what does this tell us?
Launching something of importance isn’t easy.
As a CEO you know the goals you want your business to achieve, but getting your vision translated into action across all departments, so that the goals can be realised, is no easy feat.. A foundation needs to be laid in order to launch into your next level of growth, and that foundation is the 6Ps. A breach in one or more of these P’s will cause the outcome of launches to vary just as much as the English weather on a bank holiday.
With that in mind, do you have the time it takes to work with your team of executives to ensure everything is in place for a successful launch?
The “results may vary” disclaimer may work for the latest self-care product. But we understand that when it comes to your business, you need to be able to forecast results as accurately as possible.
We take the guesswork out of launching a successful business venture.
There are four key elements to our service.
Audit, Strategy Development, Consultancy and Implementation.
When you choose our full retainer-based service, we’ll embed ourselves in your organisation for 6-24 months and take your company to exactly where you want it to go.
With our non-retained service, you’ll receive an audit and bespoke strategy development that will pave the way for your team to go the distance and get the outcome you’re looking for.
Our 6P framework is backed by CEOs of organisations that have achieved multi-billion pound valuations.
Our approach is built on facts not theories.
We’re focused on making sure your business reaches its full potential. We’re more than just marketing experts. Our aim is to act as your right hand at ground level. We take a holistic approach to your launch and collaborate closely with your senior management team to fill any gaps in your organisation’s foundation with our fully tailored services.
Find out if your business is ready for growth. Take our 6P score test now.
The 6P Launch Framework™
Our 6P Launch Framework forms the foundation of everything we do. By following this tried and tested framework we cover every aspect of your business which is critical not only to the success of your launch, but also to the ongoing success of your business.
We're committed to driving results for our clients!
Katrina has been an absolute God-send. Her clear focus and professionalism are second to none. Thanks to Katrina our company's profile has risen significantly. She has helped us get from ideation to finally trading as a fully-fledged company. The insights that Katrina has assembled through the development of toolkits used in her 6P framework have set us on a path to commercial success. I'm still trying to nab her as my head of marketing and communications but she wants to continue to help as many people as possible launch their legacies. She's an amazing find and it's been an absolute blessing to work with her.
CEO and Founder
Add Fire Power
Katrina really helped our business and mentored our Marketing Manager for several months. During this time she gave us a better structure and helped our marketing team to be more effective. Whilst her specialism is start ups, she also added significant value to our BAU. Would highly recommend to anyone needing input to either add fire power to your existing team or to give you support if you’re launching a new business or product line. She is a pleasure to work with.
Gleeson Recruiment Group
The Missing Piece
The Launch Strategist is the missing piece you need in your Marketing strategy. It’s the bridge between lots of ideas and actually creating a workable and digestible strategy to get you where you want to be. Katrina’s methods and systems are leading edge. She expertly guides you through and out of the fog of your brain into a bright path that is easy to follow. We loved working with Katrina.
Black Founders Hub
Katrina Douglas successfully managed our UK marketing team for more than 4 years, and I have to admit that she is one of the best professionals I’ve had the privilege to manage. She is not only a highly competent marketer and a great strategic thinker, but she is also a very smart and ambitious business person, constantly fighting for success through hard work and determination. I also want to put into relief Katrina’s people skills, because she is a very respectful person, sensitive and open to others, who constantly shows her great ability to actively listen and to always find the right words. Katrina was appreciated by everyone everywhere and is definitely a great value for any company!
Head of Marketing Europe and North America
Before we started working with The Launch Strategist, we had no roadmap for our content marketing. The strategy was there, but it was top level and we needed to turn that into something actionable. Katrina was great to work with, knowledgeable, methodical and understanding of our particular business needs. We now have confidence in the direction we are taking and a fully actionable plan to take our ideas, products and services to market.
Katrina is a marketing machine. She is thorough efficient and effective. She understands the importance of scalable marketing, and has a vast depth of expertise in digital and online marketing.
Eternal Wall of Answered Prayer
I think that what you have to offer is so helpful because it’s so structured with your model and I think that’s what a lot of people need, they need the tangibles.
Dr. Tanya Nichols
Psychologist and Founder
Black Girl Wellness, LLC
Hands on Mentality
I have been working with Katrina on many sales projects during the past years with 1&1. She has been a great partner supporting our efforts to get a field sales force going in the UK. I very much appreciated Katrinas hands on mentality and the great work in preparing sales material for our sales force. I specifically am very thankful for taking the lead in organizing the 1st attendance of 1&1 at the business Show in London. We were able to present ourselves in a very professional way thanks to her. I fully recommend Katrina and am happy to provide further info.
Head of Product Management
GMX Intl., 1&1 Mail & Media GmbH
An Essential Tool
The 6P Launch Planner™ is a great launch strategy tool, in that it not only helps you complete your day-to-day activities and tasks but more so it allows you to practically achieve your long-term launch goals. The size is perfect in that it's not too bulky and allows you to hone in on the tasks that have to be done. An essential tool for launching a new business and career path!
Katrina's style, quality of content, and delivery format were exactly what an early stage start-up like mine required. The outputs have given us a great foundation to build on and we look forward to welcoming Katrina back as we take our next steps. Highly recommended!
How to get started
To get started, let us walk you through the 6Ps so you can see for yourself how we close the gaps and get your organisation to its next level of growth. If you like what you see, we’ll book you for a complimentary consultation with one of our senior Launch Strategists.
Increase the ROI of your next significant launch with our services
Katrina Douglas Founded The Launch Strategist® in 2019. She built the business with one main goal in mind: to help CEOs and Directors achieve greater financial success and structure in their business. The development of her proprietary 6P Launch Strategy Framework™ has enabled CEOs and Directors to successfully launch mission-led commercial projects. This has resulted in additional income streams, increased business profitability and a simplified launch process. Whether a CEO is launching to start a business, launching to grow a business or launching to exit a business, Katrina's robust framework and set of processes guide them to their goal.
Katrina worked her way up the corporate ladder for a decade to Head of UK Marketing for a global brand. She then went on to support numerous Directors and CEOs in a consultative capacity. During the course of over 16 years, she further developed her knowledge through her experiences and gained an intricate understanding of the foundation that needs to be laid for a CEO to launch and exit a business successfully. The Launch Strategist® was built on this expertise.
Katrina and her team are passionate about helping business leaders launch projects that are purposeful and profitable, and that lead to greater personal satisfaction and sustainable wealth.